Using words to pursue people is a metaphor for calling out to them or pleading with them for help. Alternate translation: "He calls out to them" or "He pleads with them to help him" (See: [[rc://en/ta/man/jit/figs-metaphor]])
This phrase is an exclamation to show that this is more likely than the previous phrase. Alternate translation: "therefore his friends will certainly hate him and go far away from him!" (See: [[rc://en/ta/man/jit/figs-explicit]])