"follow me." Coming after Jesus represents being one of his disciples. AT: "be my disciple" or "be one of my disciples" (See: [[rc://en/ta/man/translate/figs-metaphor]])
"carry his cross and follow me every day." The cross represents suffering and death. Taking up the cross represents being willing to suffer and die. AT: "must obey me every day even to the point of suffering and dying" (See: [[rc://en/ta/man/translate/figs-metonymy]] and [[rc://en/ta/man/translate/figs-metaphor]])
The implied answer to this question is that it is not good. AT: "It will not benefit someone at all to gain the whole world, and yet lose himself." (See: [[rc://en/ta/man/translate/figs-rquestion]])